In a hopeful surge, the number of ‘vanguard’ employers represented by the Keep Britain Working (KBW) initiative has doubled. The campaign, which has been instrumental in supporting job security and creation within the UK, has seen an explosion of support from companies nationwide.
The Keep Britain Working campaign, a non-profit initiative established by the recruitment giant Reed, aims to protect jobs and workers’ rights amidst fluctuations in the UK economy. The recent escalation in the number of ‘vanguard’ employers promises an optimistic outlook for employment sustainability and resource availability within the UK.
The ‘vanguard’ employers partnered with KBW are forward-thinking companies at the frontline of campaigning for work preservation and creation in the face of the current economic climate. These firms are not merely passive endorsers, they are active players in the pursuit of policies and practices that protect and promote workers.
Among the new ‘vanguard’ members are names well recognised in their respective sectors for putting employees first, such as Microsoft, M&S, Liverpool FC, Openreach and Pladis. With their inclusion, the ‘vanguard’ roster now embraces a broad range of industries from retail to technology, providing a diverse perspective on employment policies and opportunities.
Despite the economic turmoil due to the uncertainty surrounding Brexit and the ongoing global pandemic, these ‘vanguard’ employers have made a commitment to protect jobs and worker rights. The KBW campaign serves as a beacon of hope to businesses and workers alike, encouraging them to “keep going, stay positive and adapt”.
The rapid doubling of ‘vanguard’ employers within KBW signifies their proactive response to preserving the UK’s employment health and economy. It is noteworthy that the pledge made by these companies goes beyond mere words. It extends to tangible actions exemplified by M&S, which has re-trained thousands of employees for online work, or Microsoft, which has facilitated online workshops to enhance digital skills amid high demand.
Brian Reed, the founder of Keep Britain Working, celebrates this growing momentum. Reed remarks that their campaign’s framework harnesses the collective strength of innovative companies committed to the UK’s workforce. He commends the ‘vanguard’ employers for their proactivity, stating, “these employers don’t wait for opportunities, they create them”.
Despite the ongoing challenges, the recent influx of ‘vanguard’ employers committed to the campaign’s objectives paints an optimistic picture of the UK’s workforce future. The pandemic has resulted in job loss and financial instability for many; however, the momentum of the Keep Britain Working initiative offers much-needed light at the end of the tunnel.
Paul Farmer, CEO of Mind, one of the ‘vanguard’ employers, believes that such collaboration is key to navigating through this challenging time. Farmer stated, “Organizations have a responsibility not only to their staff but to their peers to work together and find ways to keep Britain working. It’s about all of us coming together.”
This sentiment is echoed by many others in the ‘vanguard’ group. They believe that the commitment of such a diverse group of employers across multiple sectors sets a positive example and creates a momentum that will carry the UK through these tumultuous times.
As the Keep Britain Working initiative continues to gain strength and support, the future of the UK’s labour market steadily shines brighter. With more businesses pledging to adapt, innovate, and create jobs, the campaign is creating ripples of hope within the economy.
The addition of these forward-thinking companies to the ‘vanguard’ ranks signals more than just a numerical increase, it’s a significant leap towards a future where job security and growth are not just ideals but intrinsic parts of the UK’s industrial landscape. In the midst of uncertainty, the Keep Britain Working ‘vanguard’ employers are standing firm, illuminating a path towards a resilient and inclusive work environment.
Original Source: https://www.personneltoday.com/hr/number-of-keep-britain-working-vanguard-employers-doubles/









